Occasionally, I write articles for other publications. The National Association of RV Parks and Campgrounds (ARVC) published this one in preparation of the annual conference, at which my co-presenter, Mike Molino CAE, and I will host two seminars: The Art of Delegating and Project Management. Continue reading
Online marketing is the rage, the place to be, and the thing to read about when trying to find ways to market your product. I believe in online marketing. It has proven itself repeatedly to me. And I believe in offline marketing, as well.
I use that phrase to contrast between digital / electronic tools and those of the tried-and-true tools of pre-internet days. Yes, they still exist (well, some of them do!).
Branding goes beyond your website, beyond your Continue reading